ABOUT ME
MY CV
WORK EXPERIENCE
2022 -
CEVT
Senior Customer Experience Designer
- UX/CX design advisor in product and business area
- Head of presentation and storytelling technics
- Workshop and seminar creator and moderator
- UX/CX design strategy and concept
- UI design, design systems and illustrations
2019 – 2022
Berge consulting
Senior UX designer – consultant at CEVT
- Concepts for in-car applications
- Designing and deliver specification in wireframe format
- Presenting ideas and concepts for stakeholders
- Building UI and design systems
- User flows/user journeys and personas
- Translating user needs and requirements
- Mentoring
2017 – 2018
Consid Commuication
Art director / UX designer / Design strategist
- UX / UI design for data collection tool for Car Industry.
- Analysis and user testing
- Research, benchmarking, trends
- Conceps, UX design and UI for mobile apps.
- Developing communication and design strategies
- User interface design for automation software.
- Prestudies, strategies and design for websites.
- Strategiest / Account director for Government Authority new website.
Speaker: Communication, trends, online and offline shopping experience and inspiration and innovative thinking.
2015 – 2017
OHOY Design
Designer / Owner
Building my own brand, designing and manufacturing interior products.
2013 – 2015
Crispin Porter + Bogusky Scandinavia
UX designer/senior visual designer
- Conceps, UX design and UI for mobile apps and micro sites
- Developing communication and design strategies
- Art direction and visiual design for prints
- Concepts for ads and campaings
- Brand guidelines
- Analysis and workshops
-
Designing exhibition booths
Brands: Business Region Gothenburg, ANICURA, AIAIAI Headphones, STENA LINE, Frölunda Indiands Hockey Club, Chalmers, MINI and more.
2012 – 2013
KAN
Senior Art Director – Consultant at Sony mobile
- Retouch
- Creative lead at photo shoots
- Storyboard
- Designing marketing materials for product launches
2005 – 2009
McCann Momentum
Senior Art Director
- Packaging design
- In-store branding, displays and action marketing
- Responsible for developing and executing creative concepts
- Creative lead in graphic design
- Retouch
- Illustrations
- Creative lead at photo shoots
- Creating storyboards and leading the creative work for commercial campaigns
Brands: Nestlé, Lätta, GB Glace, After Eight, Créme Bonjour and more.
1995 – 2005
JOB reklambyrå
Art Director
- Responsible for developing and executing creative concepts
- Creative lead in graphic design
- Webdesign
- Retouch
- Illustrations
- Creating concepts for fair stands and exhibition materials
- Product catalogues
Brands: LKAB, Länsstyrelsen I Norrbotten, Älvsbyhus. Plannja, Outinens potatis, Luleå Tekniska Universitet and more.
EDUCATION AND SKILLS
2021
Business Design - IDEO-U
2018
Innovation leader with future focus - Kairos Future
2017
Certified Interior designer
2012
Bachelor in Product Development and Design - Malmö University
2005
Art direction - Berghs School of Communication
2003
Graphic design, illustration - Forsbergs
PROGRAM SKILLS
High skills in Figma, Illustrator, Indesign, Photoshop, Sketch, Invisionapp, and Microsoft Office. Skills also in After effects and Solid Works (3D/CAD) among others.
OTHER SKILLS
Strategy, innovation, concept and ideation, presentation and pitching, pedagogic mindset, business design,
Over 20 years of experience in graphic design and art direction.
LANGUAGE
Swedish: Native language English: Fluent
ADDITIONAL INFORMATION
Speaker at events; Communication, trends and inspiration and innovative thinking
Served on the board for DISK Designers in Skåne 2011-2013
Basket ball coach
Chocolatier
AWARDED IN
- Guldägget
- Svenska publishingpriset Resumé Campaign of the month Creative Circle Awards
- Danish Internet Award
- FWA Mobile of the day
- Lovie Award
WORDS THAT DESCRIBES ME
Forward thinking
User centric
Less is more
Making it easy
Analytic
Openminded
Curious
To Inspire and be inspired
Creative
Close to laughter
